Ⅰ. Overview
Guangxi Universitylaunched its journalism education program in1972and itwas one of four institutions inChinathat grantedthebachelor’s degree in journalism. In 1986,it wascertified to awardthemaster’s degree in journalism. At that time, China had only fiveinstitutionsconferringthemaster's degree in journalism.The School of Journalism was establishedin 2008, andrenamed asthe School of Journalism and Communication in December 2018.
At present, the School of Journalism and Communicationhave four undergraduate majors: Journalism, Radio and Television Journalism, Advertising,andBroadcasting&Hosting Arts, withJournalism listedin the first batch of “National Characteristic Major”.It has the right togrant a master's degree inthefirst-level discipline of journalism and communication(withfoursecond-leveldisciplines) and a professional master’s degree in journalism and communication. TheSchoolisamong13standing membersof the Chinese Society ofJournalism Education, one of the mostinfluentialjournalism education organizations in China.
In recent years,theSchool has been awardedas a “ModelforThoughts andCultureDisseminationin Guangxi”, a pilot submission unitfor“China News Award”,onewithinthe second batch of pilotschools (departments)designated bythe Ministry of Education for the comprehensive reformin "all-students, whole-process, and all-round education" (“Three-Whole Education”).In the meantime,the School isdirect contact to the Publicity Department of the CPC Central Committee for submitting opinion solicitation,and a model for the comprehensive reform of“Three-Whole Education”within the first batch of universities in Guangxi.The course of Marxist Journalism Thoughtwas selected as anational-level first-classoffline undergraduate course.
In December 2021,theSchool rankedTop 20%inthedisciplineofjournalism and communication,according tothe“2021China’s Best Disciplines Ranking” released byShanghai Ranking.
Ⅱ.DisciplinaryCharacteristics
The School has set up a Journalism & Communication Research Institute with four affiliated centers, They correspond to the existing four disciplinary directionsof the School and its disciplinary characteristics.
They are:Research Center for Marxist Journalism Theory and Practice, Research Center for ASEAN Media and China-ASEAN Regional Communication, Research Center for Journalism and Cultural Communication in Ethnic Area, and Research Center for Climate and Health Communication.
Ⅲ.Talent Cultivation
3.1 EducationalPattern
The School has gradually matured in theintegraleducational patternthat connectinggovernment, industry,educationand researchcircles. TheeducationonMarxist journalism has improved vastly, leading to a new path in cultivating outstanding journalism talents withclear-cut stance, humanity, and responsibility. The School has trained more than 5,000 undergraduates and 1,000 postgraduates, some of whom have become backbones and leaders of major media in and out ofGuangxi.Thegraduates’profession and practical hands-on ability have been widely recognized in the industry. In the past three years,thesegraduateshave won more than 100variousawards at provincial and ministerial levels.Theprojectentitled“Exploring and Practicing Deep Integration and Collaboration betweentheProvincialDepartmentand University in Journalism Talent Education”won the first prizeof GuangxiTeachingAchievementsAward in 2017and the second prizein 2021.
3.2Provincial-levelDemonstration Center for Media Experiments and Teaching
The existing instruments and equipment of theSchoolare worth more than 35 millionyuan.The Center has 12 laboratories forbasicteaching and practical training. Students areto betrained with professional skills that are practical, hands-on, and fully aligned with journalismprofessions.
3.3Introduction to Talent Cultivation Bases
(1)Talent CultivationBaseofGeneral Administration of Press and PublicationinSouthwestChina
(2)Guangxi Press and Cultural Industry Development Research Base
(3)China-ASEAN Culture Industry (Media) Talent Training Base
Ⅳ.Collaboration of theProvincialDepartment and the University
SinceJuly 8, 2014, the Publicity Department of theCPC GuangxiCommittee and Guangxi Universityhadformallycollaborated forthedevelopment of theSchool of Journalism. In-depth cooperation is centered on the research of Marxist journalism, high-quality courses, talent exchanges, practice bases, and researcher tanks.The goal is tojointlycultivateoutstanding journalism talents withclear-cut stance, humanity, and responsibility. This collaborative pattern has beenextended toalljournalism and communicationschools (departments)in14 universitiesofGuangxi.Ithas played an exemplary role in journalism and communication education inGuangxi,in Chinaand eveninASEAN countries.
The School upholds the motto of“keeping upright, innovating, seeking truth and spreading beauty”. Thefaculty members arebothambitiousand sober-minded in seeking academic excellence andprofessionalachievements.Thestudents are inspired, persistent, deliberate, and learning-oriented.The Schoolendeavorsto educate excellent journalism and communication youths withsocial responsibility, innovative spirit, practical ability, legal consciousness and international vision.By further improving thedisciplinarypattern, the Schoolstrivestodevelop into a teaching and research-oriented journalism andcommunication school with characteristics in southern China.